Usability, layout, buttons and colors are all big factors in the conversion optimization equation. While a website may look professional, creative, and visually appealing, there are often overlooked factors that web designers simply don’t take into consideration. Revutation designs for conversions: making sure the site is designed with room reservations, table reservations, spa appointments, and group business in mind from the beginning, so you can not only impress your website visitors but funnel them directly to making revenue for your property.
Website Design
- Maximize the performance and effectiveness of the hotel or restaurant’s proprietary website to increase conversions
- Use the Content Management System (CMS) to edit the website and coordinate all enhancements with the developer as needed
- Organize and select the main images and descriptions to update what and how the property, rooms and suites, restaurants, and event spaces display across all online channels and websites
- Add additional images or 3D tours by room type to display the full experience on the website and in the booking engine, and expand guest room descriptions to up-sell and generate more revenue
Search Engine Optimization
Optimizing a hotel website is an ongoing process that requires research, analysis, execution, monitoring, and tweaking. Our approach to SEO is pragmatic, practical, and effective. Our clients see a return on their investment and enjoy a refreshing relationship with a marketing firm that really gets it.
- Audit, organize, and enhance website content to improve the overall user experience; optimize page titles, alt tags, and all metadata to appear higher in organic search results
- Review website visitor funnels, conversions, site map, and goal funnels to accurately track website performance and all current or new marketing initiatives
- Full website reporting, analytics, and performance transparency
Proven in the Field
Free Assessment
Have our team do an online audit to see how your hotel is performing and where the revenue opportunities are.