Facebook just rolled out more changes… are you ready? When it comes to managing social media, the list of best practices keeps getting longer and longer.  The good news is that if you have a good management team in place, these changes won’t be a hard adjustment. The bad news is… Facebook continues to […]

Obtaining Revenue, Over A Lifetime Hoteliers are aware of the Life Time Value (LTV) of their guests and its importance, but with day-to-day operations, the overall significance of gaining and retaining the loyalty of high-value guests can sometimes get overlooked. LTV simply is the amount of income that guests generate for your hotel, over the […]

Are Flash Sales Good For Business? Flash Sales took off very quickly and while the speed has slowed down, their distribution list size only continues to grow – with Groupon subscribers now reaching over 55 million.  So how do you decide if it makes since for your hotel or attraction to participate? Flash Sale is […]

Effective Practices for Your Hotels Facebook Page When we talk to hotel owners or general managers about setting up a Facebook page for their hotel, we hear the same concerns – I have no clue what to do, how much time is involved in maintaining it, and will the hotel benefit at all from our […]